We’re a financial marketing and sales organization dedicated to helping independent financial advisors become household names in their communities. From branding and practice management to radio and digital marketing, our goal is to serve them well so they can serve American retirees well. At Impact Partnership, we look for teammates who exemplify our company values: Positivity, Excellence, Grit, Get it done mindset, Invested and Coachable.
Are you looking for an opportunity to work in a dynamic and fast-growing company? The Impact Partnership is looking for a YouTube Channel Manager in our Marketing Department.
If you’re positive, efficient, and motivated to take your career to the next level, we want you on our team.
This role demands a creative strategist who will oversee the planning, development, and execution of video content across multiple YouTube channels, including both the Impact channel and our clients’ channels. The ideal candidate will possess a deep understanding of YouTube’s platform, trends, and best practices, and will be adept at leveraging these insights to maximize lead generation and audience engagement.
Responsibilities
- Collaborate with the Chief Marketing Officer (CMO), brand manager, podcast team and video production team to plan, schedule, and publish video content on both the Impact YouTube channel and our clients’ YouTube channels.
- Develop and implement strategies to generate leads for our clients through the content posted.
- Support our video podcast program by optimizing the delivery of the podcasts and developing lead generation strategies to grow our media program.
- Manage the day-to-day operations of the channels, including video uploads, metadata optimization, thumbnail creation, and playlist organization for all parties.
- Implement and maintain SEO best practices to increase discoverability and organic growth to help advance to lead generation.
- Track and analyze channel performance metrics, providing regular reports and insights to inform content strategy and optimization.
- Stay up-to-date with YouTube trends, best practices, platform updates, and industry news.
- Coordinate with other team members, including social media managers, email marketing specialist, and content creators, to drive leads for clients and Impact.
Requirements
- Proven experience as a YouTube Channel Manager, preferably for small business owners or channels.
- Strong understanding of YouTube algorithms, SEO, and audience growth strategies.
- Experience executing paid media to generate leads specific to YouTube
- Demonstrated success in launching, managing, and growing YouTube channels.
- Proficiency in support software, such OpusClip and other tools to create content.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
- Strong project management and organizational skills, with the ability to manage multiple projects and deadlines simultaneously.
Benefits
The company offers a positive and upbeat work environment; Medical, Dental, Vision, FSA (flexible spending)/Dependent Care, STD (Short Term Disability), Life Insurance, 401k (match), Holiday Pay and a very generous PTO (paid time off) benefit. After 90 days of employment ability to work remotely 2 days a week (hybrid schedule).
EEO Statement
Impact Partnership LLC is an Equal Opportunity Employer. It is the policy of the company to provide equal opportunity for all teammates and applicants for employment without regard to race, color, creed, religion, gender, sexual orientation, national origin, age, marital status, mental or physical disability, pregnancy, military or veteran status, or any other basis prohibited by state or federal law. All employment is decided on the basis of qualifications, merit, and business need.
